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PRIVACY

Privacy, in plain language.

We need enough information to make Faytips useful. We do not need to turn your wardrobe into an advertising profile.

Last updated: 26 September 2026

1. What this notice covers

This Privacy Notice explains how Faytips handles information when you visit faytips.com, use the beta styling experience, upload outfit-option images and the required person-reference photo, provide feedback, or contact us.

The current public beta is intended for adults aged 18 or over.

2. Information we may receive

Depending on how you use Faytips, we may receive:

  • Styling inputs: occasion, timing, style preference, notes and the 3–10 outfit-option photographs you submit.
  • Person-reference photo: a clear full-body photograph with your face visible, required in the current beta to create the AI-generated style preview.
  • Feedback: ratings, comments and, if you choose, your name and email address.
  • Service telemetry: request identifiers, request timing, model usage, errors and other technical information needed to operate and improve the beta.
  • Consented analytics: if you allow analytics, a first-party visitor identifier, page and section views, CTA interactions, styling-flow progression, engagement time, scroll depth, repeat visits, referral information and campaign parameters such as UTM source, medium and campaign.

3. How we use information

We use information to provide the styling result you requested, operate and secure the beta, understand whether the product is useful, improve the user experience, review feedback, diagnose errors and communicate with you when you ask us to or permit us to follow up.

We do not sell your personal information. We do not use the current beta to build advertising audiences from your uploaded clothing or personal photos.

4. Photos and AI processing

Outfit-option images and your person-reference photo are sent to our server and then to an AI service provider, currently OpenAI, to select a styling recommendation and create one AI-generated virtual try-on/style-preview image. The Faytips beta is designed not to deliberately save those uploaded images or the generated style-preview image into Faytips storage after the styling request is processed.

Third-party service providers may process or retain data according to their own service terms and data-control settings. We configure the AI request not to be stored as a saved model response, but provider-side security or abuse-monitoring retention may still apply.

Faytips does not intentionally use uploaded photos for facial recognition, identity verification, or biometric identification. The person-reference photo is used as a visual reference for the requested style preview, not to create biometric templates or identify you. Do not upload identity documents, medical records, payment cards or other unrelated sensitive material.

5. Cookies, local storage and analytics

We use a small first-party cookie to remember your cookie choice. If you allow analytics, we also use a first-party visitor identifier so we can understand repeat use and funnel behaviour. We do not enable advertising cookies in this beta.

TechnologyPurposeWhen used
faytips_cookie_consentRemembers whether you chose analytics or necessary-only.Necessary
faytips_visitor_idRecognises a returning browser for first-party product analytics.Only after analytics consent
Local browser storageMay remember preference signals or a wardrobe save action that you explicitly request.With consent or when required for a feature you explicitly choose

You can choose Necessary only and continue using the site. You can also reopen cookie preferences at any time from the footer.

6. Legal bases and choices

Where privacy law requires a legal basis, the basis depends on the activity. We process data necessary to provide the styling service you request and to operate the service. We rely on consent for optional analytics and for optional follow-up where consent is required. We may rely on legitimate interests for limited security, fraud prevention and service reliability activities where permitted by law.

7. Who may receive information

We may use service providers for AI processing, hosting, email delivery and infrastructure. They receive only the information reasonably required to provide their service. We may also disclose information where required by law, to protect the security of Faytips or users, or as part of a lawful corporate transaction.

8. International processing

Because Faytips is being validated across multiple countries, service providers may process information in countries other than your own. Where required, we will use appropriate contractual or legal safeguards for international transfers.

9. How long we keep information

Uploaded styling images are not intended to be retained in Faytips storage after the request is processed. Validation events and feedback may be retained for the duration of the beta and for a reasonable period afterwards so we can analyse product-market fit, investigate issues and document decisions. We will shorten retention as the production data model is finalised.

10. Your rights

Depending on where you live, you may have rights to request access, correction, deletion, restriction, portability, objection, withdrawal of consent, or information about how your data is used. You may also have the right to complain to your local data-protection or privacy authority.

To make a privacy request, email management@rushkar.com. We may need reasonable information to verify and locate the relevant data.

11. Security

We use reasonable technical and organisational measures appropriate to a beta service, including server-side API credentials and limiting what we intentionally persist. No online service can guarantee absolute security, so please avoid uploading unrelated confidential or highly sensitive information.

12. Changes to this notice

Faytips is evolving quickly. We may update this notice as the service, analytics stack or data architecture changes. The latest version will be posted here with an updated date.

13. Contact

Privacy questions can be sent to management@rushkar.com or through our Contact page.

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